IBM Connections announced as market leader

IDC has just announced that the IBM Connections was the market leading Social Business platform for 2009/2010*. This is the second consecutive year that IBM has been named market leader; 35 companies from the Fortune 100 have adopted IBM's social software offerings.

This is further confirmation that Digirati have selected the right platform for their Enterprise level clients seeking to leverage the business benefits of a Collaboration platform based on Social Networking tools.

We at Digirati believe that Connections will form the foundation of a larger Social Business stack, including Social Media Monitoring and Analytics; and that IBM are well placed to deliver this stack and further consolidate their position as market leader in this fast moving market.

The stats for anticipated market growth are staggering. According to IDC, the worldwide revenue for the social platforms software market was more than $500 million in 2010, representing growth of 31.9 percent. The market opportunity for social platforms is expected to grow by a factor of nearly two billion worldwide by 2014, according to the firm**.

*IDC, "Worldwide Social Platforms 2010 Vendor Shares," Doc#228808, June 2011
**IDC, "Determining the Value of Social Business ROI," Doc#225497, Nov 2010