Commerce
Monetising content or products online needs an agile approach where licensing models and packaging options can be adjusted rapidly in response to the latest trends in consumer behaviour.
Clients often come to Digirati when their existing Content Management and Transaction handling applications can only meet short-term commerce needs. Our clients gain long term benefit from the strategic use of integrated best of breed paywall, shopping cart and promotional applications. As digital consultants, we keep abreast of the latest commerce strategies and best of breed application solutions in the market to ensure that our clients have a solution which equips them to react swiftly to new opportunities and challenges as they emerge.
Monetising your digital content
Real business agility is essential for publishers wishing to grow the returns from content commerce. A flexible digital strategy and commerce platform can adapt rapidly in response to the dizzying rate of change in client expectations across many and varied digital channels.
We focus closely on our clients specific needs to deliver bespoke content commerce solutions that will fulfil long term business objectives. We work with them to create an agile approach that enables publishers to fine tune their licensing models quickly, at any time and with least risk. Typically, when our clients need to embark on new licensing and payment models, the systems that we deliver can be easily configured or adapted to support them.
Driving your online product sales
Today’s successful online commerce projects harness word of mouth marketing commercial products and an increasingly personalised feel for its customers. When these features combine with a well integrated, single view of the customer provided by back end CRM it provides an unbeatable online strategy. Our work with clients focuses on optimising the returns from their online retail efforts. It spans areas including;
- Integration of promotional technology
- Social marketing
- Optimisation of the user experience for sales generation
- Deployment of smart search
- Recommendation technology to increase value of shopping carts.
Digirati’s experience means we pull from a core set of features that virtually all commerce projects will require. However our approach to fresh thinking means we customise solutions for each client. To best support our clients we provide a wide range of knowledge and guidance in the choice and integration of the most appropriate Commerce and Promotional applications and technologies.
